University of Surrey

Surrey Energy Economics Centre (SEEC)

David C Broadstock awarded a silver medal for his transport economics research

David C Broadstock, a SEEC PhD student, was presented with a silver medal by the European Commissioner for a Europe-wide competition on transport research by early stage researchers.  David was awarded the prestigious prize for the Young European Arena of Research (YEAR) 2008 competition during the Transport Research Arena 2008 Conference in Slovenia in April in front of 1,200 delegates from across Europe. In addition to the medal, he was awarded a prize of €660.  David was given the award within the'Energy and Environment' pillar for his econometric work suggesting that behaviour change can be effectively harnessed as a travel demand management tool.  After receiving the award David was interviewed for 20 minutes for a current affairs programme from Latvia.

The following is a non-technical summary of David’s research: Can behavioural change really underpin carbon reduction targets in the UK road transport sector?
Increasing demand for road transport fuel, as well as growing concerns relating to environmental damage, mean that it is important to use a wider range of tools to facilitate behaviour change towards less polluting means of travel, such as public transport, walking or cycling.  The need to understand consumer responses to changes in prices and income, as well as ‘other factors’, is imperative from a transport planning perspective.

David’s work, presented in the YEAR competition, is based on research conducted whilst taking his PhD at the SEEC in collaboration with JMP. The research reveals that consumer attitudes are generally supportive of reduced use of fossil based road transport fuels i.e. they actually want to use less, and further that these can significantly underpin carbon reduction commitments.  However market forces are presently outweighing these potential benefits, and so carbon emissions from road transport continue to rise.

Notes about YEAR2008
YEAR2008 is a student competition funded by the European Commission through FP7 and coordinated by UCD Urban Institute Ireland, University College Dublin. Other partners were FEHRL, ZAG and Continental Automotive.  It is a competition for Postgraduate (Masters or PhD) and final year Undergraduate students working within road transport research.  It was open to early-stage researchers registered in a college or university from across Europe.

21st April 2008

Information about this web site

© The University of Surrey, Guildford, Surrey, GU2 7XH, United Kingdom.
+44 (0)1483 300800